More and more often, when looking for a job, candidates ask themselves: what does this company do for people, the environment and the environment? They are no longer only interested in the range and the package of benefits. They want to know if the organization takes the issues of social responsibility, well-being, equal treatment seriously. Meanwhile, in many companies, ESG activities are developing, but they function somehow alongside recruitment and it is in vain to look for them mentioned in job offers or on the "Career" website. How to change this?